Unleash Your Story

Cut through the noise with clear communications

Ashley Peterson-DeLuca, founder of Spilled Media, LLC, sits in her office chair smiling at the viewer.

Meet Ashley Peterson-DeLuca

Skilled problem solver and communications strategist

Ashley delivers results on complex, global communications campaigns in health and education. She has +15 years of experience as a writer, marketing project manager, social media manager and director of communications.

She started Spilled Media in 2017 and took her dream full-time in 2020.

Researcher at heart

Ashley specializes in transforming research jargon into stories that connect with people. She loves nothing more than a deep brainstorming session with a PhD to get a full picture of the impact of their research.

I turn to Ashley when I have a project that requires deep, thoughtful research. She's our data queen. Ashley's superpower is gathering the right data, then interpreting it into actionable strategies. I've seen her take research and make meaning through communication plans and tactics, to update messaging and to create effective materials.

Katie Test Davis, Founder, Forthright Advising
Ashley was an invaluable part of our team on high-stakes projects for a prominent client. She brought a rare blend of creativity, calm organization, and sharp project management skills that kept everything moving smoothly. She’s also deeply knowledgeable about new communications tools—and knows exactly how to maximize their impact.

Peter Grunwald, President, Grunwald Associates
I worked with Ashley when I needed to develop and update our core messaging that reflects our unique value proposition to a variety of stakeholders. Her ability to distill and translate the complexity of our research-based solution has meant that we can clearly communicate about WordFlight across channels.

Alli Zimmerman, CEO, Foundations in Learning

Your Partner For:

Want better stories, strategy and execution? Ashley can help you plan and execute research that will take your plan to the next level like:
- Communications audit
- Surveys
- Qualitative research
- Campaign evaluation
Let Ashley create a step-by-step plan that creates a clear path to achieving your communications goals.
She has expertise in:
- Media relations
- Branding
- Social media
- Search engine optimization (SEO)
- Website creation
- Content marketing
- Inbound marketing
- Community engagement
No need to guess about project status. Ashley can keep your writing, design or campaign implementation on-time and on project.
Let Ashley help connect you with audiences online through social media, email, web or all of the above.
Ashley can craft compelling narratives that resonate with your audience, build emotional connections and foster brand loyalty.
She can capture your voice to create:
- Blogs
- Web content
- Eblasts
- Case studies
- Press releases
- Brand messaging
Ashley can help you create powerful resources that build trust, authority and relationships with your audiences.
From start to finish, she can develop:
- Research reports
- White papers
- Case studies
- Blogs
- Video scripts/outlines
- Brochures

Writing Samples

Four Simple Ways to Make Your Communications More Accessible

Format: Blog
Client: Forthright Advising

Read the blog
Empowering Everleigh

Format: Blog
Client: Red Cross

Read the blog
Las Montañas Charter High School Vision Shows a Brighter Future for Students

Format: Case Study
Client: iCEV

Read the Case Study
Undergraduate STEM Education: Key Insights from Select NASEM Publications

Format: Research Summary Report
Client: Grunwald Associates

Read the report
What is Automatic Word Recognition?

Format: SEO-Optimized Web Page
Client: Foundations in Learning

Read the web page
Tele-Empathy: The Next Big Thing in Digital Soft Skills

Format: Blog
Client: Pearson Education

Read the blog